Business Strategy for Myriad Learning
Background and objectives
London Gifted & Talented initially asked Verdant Marketing to develop an idea for the launch of a new company, Myriad Learning. Myriad had a vision but needed a way of delivering the vision for the benefit of students and in a commercial way.
Results and evaluation
- Development of a commercial proposition to drive insight and create commercial intellectual property
- We delivered a three year company strategy and plan
- Recommendations around launch strategy and activities
- We developed specific ideas to demonstrate how these could be used to generate PR and commercial revenue through events, publications and intellectual property
- Development of the research panel and launch plans
“Verdant took the core of an idea and our vision and turned it into a strategy and also provided a detailed implementation plan. I have worked with Verdant for the last two years and have found them to be knowledgeable, professional and innovative, and passionate about delivering a good result.”
